Huddersfield’s multi-award-winning eco-spa Titanic Spa has embraced the beauty of a cuddle with its latest addition to the team, Leo, the life-sized teddy bear. Catering to the demand of the popular ‘selfie station’, the giant Titanic bear provides the picture-perfect opportunity to achieve that flawless snap while also encouraging guests to appreciate the proven wellbeing benefits of a big hug.
The giant bear, which stands at 7ft tall, can be found relaxing amongst the eco-spa’s guests and inviting ‘free hugs’, to encourage them to extend the wellbeing benefits of their spa visit beyond the facilities and treatments. According to research, when we cuddle anything soft and comforting, our body releases oxytocin, which is the hormone that leaves us feeling calm and soothed. Oxytocin is also the hormone to thank for that relaxing post-treatment glow. The activation of this feel good hormone, not only boosts the immune system and lowers the risk of heart disease but it has also been proven to reduce social anxiety, aid restful sleep and even act as a natural pain killer.
Aiming to spread the spa love through social sharing and a good old fashioned hug, the introduction of Leo is set to work in sync with the spa’s treatment menu to leave guests feeling calm, soothed and totally relaxed.