boxed gift in open hands

How to Market Your Flexi-Gift Vouchers

During a time when travel and spa attendance is prohibited or restricted, it is more important than ever to provide your clients with an option to book ahead of time, flexibly.

Flexi-vouchers provide your clients with the luxury of having something in their diary to look forward to and a welcome gift suggestion for loved ones who they cannot currently meet up with. As this might be one of the only revenue options for spas at the moment, it is important that your clients feel secure enough to book, in the knowledge that they can adjust and amend their booking as we move through the current crisis.

Providing the option to purchase gift vouchers is a smart way to engage new as well as existing loyal customers, and, more importantly, keep them coming back. It will garner their interest and give them a chance to communicate and engage with your brand, even in a time when they are unable to physically. In fact, gift vouchers have outperformed many other marketing strategies!

With gift vouchers being an important part of any spa or salon business not only during this time but also generally, find out how you can market and sell more gift vouchers in our useful guide, which you can access by signing up via the pop-up box on our homepage.