10th February 2021

What successful brands have in common

This month we’re celebrating Spa PR’s 17th anniversary and we want to thank you for joining us on our journey so far.  We thought that 17… more »
2nd February 2021

Virtual Facial to banish the blues

Hosting events is one of Spa PR’s favourite and most valuable activities to do for our clients, whether it is launching new products or creating fun… more »
20th January 2021
report

How to measure brand awareness

PR is well known for creating and increasing brand awareness for a company and we’re proud that it’s been instrumental in helping some of our clients… more »
13th January 2021

PR Trends 2021

January is always a good time to reassess your priorities and implement new actions.  We’ve therefore listed some of the PR and communication trends for 2021… more »
16th December 2020

Time for TV

We’ve seen a big shift this year in audience behaviour and we expect this to continue to be more difficult to interpret and plan for in… more »
30th November 2020
light box

Why do companies need PR?

PR is an essential component of the marketing mix but often misunderstood by many. However, you only have to look at some of the great brands… more »
16th November 2020

Spa PR talks Journalism with PA Media’s Katie Wright

Here at The Spa PR Company, we work with journalists on a daily basis and have formed key relationships across the industry. We’re pleased to have… more »
13th November 2020
wellness words on green background

How to develop a Wellness Communications Strategy

A new study by Ogilvy reveals that consumers are hungry and expecting for more wellness, even in categories which you might think have nothing to do… more »
30th October 2020

The Power of a Strong Pitch – Interview with journalist Hannah Wales

With journalists receiving often hundreds of pitches a week, it is important for PRs to understand the media and the titles that they are pitching for… more »