28th November 2022
Floatation tank

New Client Alert – I-sopod

With spa and wellness operators experiencing a worldwide shortage of staff, demand for ‘Non Touch’ therapies has reached an all-time high so we’re delighted that i-sopod,… more »
12th October 2022
gold cup

New Spa & Wellness Awards Service

Winning an award for your spa or wellness business is one way of differentiating your business from the competition, recognizing all the hard work that’s gone… more »
31st March 2022
cherry blossom graphic

Latest PR & Marketing Insights

Each week we issue a round-up of the latest PR & Marketing developments and insights relevant to our niche of spa, beauty and wellbeing and share… more »
26th January 2022
flying heart

5 Marketing Wins for Valentine’s Day

Valentine’s Day has never been so popular.  It’s estimated that in the UK in 2022 we’ll be sending over 18 million cards as well as gifts… more »
18th January 2022
pot of tablets

Meet Amaku

Welcome to Amaku, the new luxury oral care brand and Spa PR client.  After the so-called “Zoom boom”, there was a 72 per cent increase in… more »
23rd March 2021

A Nordic Mindful Experience

Earlier this year, our PR agency was very excited to begin working with Nordic beauty brand Urtekram. Introducing beauty care without compromise, Urtekram offer a sustainable… more »
10th March 2021

The value of Gift Cards

The gift card market in the UK is valued at £8 billion and one of the few sectors that is currently in the black.  The market… more »
13th November 2020
wellness words on green background

How to develop a Wellness Communications Strategy

A new study by Ogilvy reveals that consumers are hungry and expecting for more wellness, even in categories which you might think have nothing to do… more »
6th August 2020
Katie Murphy Good Spa Guide

What’s Next for Spas? – Interview With the Good Spa Guide

It has been a challenging few month’s for the spa industry and with current government restrictions still in place for the foreseeable future, 2020 is going… more »