This month we’re celebrating a number of client award wins and nominations. Dr. Bronner’s, North America’s number 1 selling natural soap brand, has picked up two natural lifestyle accolades in the Beauty Shortlist & Wellbeing Awards 2019. In the Wellbeing Awards, Dr. Bronner’s Unscented Pure Castile Liquid Soap won ‘Best Eco All Purpose Cleaner’ in the Home category and the Pure Castile Liquid Soap secured judges’ votes as the ‘Best Eco Multi-Tasker’ in the Skincare category for the second year running.
It was also a double celebration for MAVALA. The leaders in natural nail care were winners in two categories. With MAVALA celebrating its 60th anniversary this year, the award wins could not have been better timed. MAVALA won ‘Best Nail Brand’ and ‘Best Nail Product’ for its Mavala Scientifique K+ Hardener PRO Keratin.
The awards, which added 40 new well-being categories for 2019, are the UK’s biggest independent beauty awards and are entirely ad and sponsor free, enabling a panel of expert judges to recognise excellent brands with integrity.
On the spa side, Titanic Spa in West Yorkshire and The Spa at The Midland in Manchester have both been nominated in the World Luxury Spa Awards. Titanic Spa has picked up an incredible 5 nominations including: Luxury Spa Retreat, Luxury Day Spa, Luxury Destination Spa, Luxury Eco Spa and Best Spa Manager.
Five reasons why award wins are important
- Boost employee morale – there’s that feel good factor. Who doesn’t want to be part of an award winning business?
- Help you stand out in a crowded market – they raise your profile, attracting more interest from customers and suppliers.
- Help sales – customers are naturally drawn to an award winning product.
- PR opportunities – award wins or just being nominated for one can give you a reason to shout about it and increase awareness around your brand.
- Customer loyalty – knowing that your business is award winning encourages customers to buy from you again and recommend you.