We’re pleased to introduce you to our newest client, Urtekram, pioneers in natural and sustainable beauty who have appointed us to handle their UK PR and influencer activity. Urtekram is a range of organic and ecologically certified face, body, hair and baby care products from Denmark that bring mindfulness into your everyday care. Vegan, cruelty free and natural, Urtekram is certified organic by Ecocert to Cosmos standards with plant based packaging made from sugar cane.
Joy, consideration and appreciation of the natural world and of each other are second nature to inhabitants of the Nordic countries and fully realised in the Urtekram Beauty Concept through natural ingredients, scents, shapes and product features inspired by the peaceful, beautiful Nordics.
The name, Urtekram derives from an urtekræmmer the ancient Danish title for a sales person (kraemmer) working door to door selling locally grown and produced herbs (urter). In Danish a ‘kram’ is a hug, something that perfectly describes the company’s love for nature and feeling it intends for customers to experience when using its products.
Urtekram offers an extensive range of over 100 products across four main categories: body care, hair care, face care and baby care all made from 99-100% natural ingredients. These natural ingredients are sourced from the Nordic countries and worldwide and include Nordic Birch, Nordic Berries, Nettle, Camomile, Rasul Mud, Green Matcha, Aloe Vera, Tea Tree, amongst a multitude of others.
Urtekram is launching four new ranges into the UK in 2021. These include: Blown Away with the fresh liveliness of wild lemongrass; Rise & Shine with the harmony of spicy orange blossom; Tune In everyday with soothing lavender; and Dare to Dream with soft wild rose
Urtekram is available in the UK from Ocado, Whole Foods, Planet Organic and leading health food stores nationwide and online.